Monthly and other recurring donors offer invaluable stability and generosity to the nonprofits they support. Unfortunately, it’s rare that recurring donors will be able to give indefinitely, and there are many reasons their gifts could stop. To name a few examples: DonorPerfect can automatically update your donors’ credit card information overnight! Learn more about Account Read More »
More than a third of annual giving happens in the last three months of the year, according to DonorPerfect research. Having a plan in place to steward Giving Tuesday donors sets you up for a successful year-end, and the new year after that. It’s easy to feel anxious going into Giving Tuesday, but at this Read More »
Running a nonprofit is challenging work. Focusing on your mission should be your primary focus, however, fundraising is critical to meeting your nonprofit’s needs. That’s why we, at DonorPerfect, like to do what we can to alleviate some struggles you face in the dual role of advocate and fundraiser. We’ve created email series templates with Read More »
Submitted by Sabrina Walker Hernandez Donor love is the key to repeat gifts. 65% of first-time donors don’t make a second gift. That’s what Penelope Burk’s donor-centered research tells us. Most studies agree that it costs nonprofits about 10 times more to bring in a new donor than to keep an existing donor. For each Read More »
Fundraising is in the middle of a paradigm shift. For a long time, fundraisers have relied on donor-centric strategies that focus on their organization’s interpersonal relationship with a donor and speak to the personal reasons a donor gives. With new generations of donors springing to action in recent years, they bring with them a new Read More »
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