DonorPerfect Enables Automated Workflows in Fundraising Software with SmartActions

Press Release

LifeLine Nonprofit Management System Partners with DonorPerfect Online

LifeLine clients now have the option to migrate to DonorPerfect Online web-based fundraising solution.

Horsham, PA, July 29, 2009—Straight Forward Software, Inc., developer of LifeLine Nonprofit Management System, and SofterWare, Inc., developer of DonorPerfect Fundraising Software, today announced a strategic partnership that will enable LifeLine clients who are seeking a web-based fundraising solution to seamlessly migrate to DonorPerfect Online.

Jon Biedermann, Vice President for SofterWare, Inc. said “We’re very excited by this partnership because both companies share the same philosophies: providing quality products and services at an affordable price that save time and raise more money. DonorPerfect Online is perfect for LifeLine customers that need on-line access to their fundraising data. In addition, LifeLine users who convert can take advantage of DonorPerfect Online’s other advanced features, including extensive reporting and analysis, accounting interface (including a QuickBooks certified interface), integrated tools for online donations, social network fundraising and credit card/bank draft processing.”

LifeLine clients will receive special pricing, as well as a data conversion package that includes a simple and automated process to convert to DonorPerfect Online. In addition, LifeLine and SofterWare staff will be working closely together to provide effective training and assistance to ensure LifeLine clients have a smooth transition.
Barry Genzlinger, CEO of Straight Forward Software, Inc., noted “LifeLine is, and will remain, a great solution for many of our nonprofit clients. This LifeLine/DonorPerfect partnership is the best way to provide a web-based fundraising option for our clients. As the recent analysis in the independent Idealware/N-Ten report confirmed, DonorPerfect Online is simply the best overall web-based fundraising system, period.”

About Straight Forward SoftWare, Inc.

Straight Forward Software, Inc was founded in 1982. The company focuses strictly on custom database system design. In 1986, Straight Forward Software began volunteer work with several small nonprofit organizations to assist them with their database needs. That led to the design and development of the LifeLine Nonprofit Management System, created specifically for small nonprofit organizations.

About SofterWare, Inc

SofterWare, Inc., based in Horsham, Pennsylvania is a leading provider of software to non-profit organizations, with over 10,000 clients throughout the world. In addition to the company’s DonorPerfect fundraising software, SofterWare also offers software for managing childcare centers, public and private schools, and camps and conference centers. For more information on SofterWare and its products, please visit www.softerware.com. For more information on DonorPerfect Fundraising Software, please visit www.donorperfect.com or www.donorperfect.ca.

Media Contact.

Sam Goldenberg
215-542-4390 x233
sgoldenberg@softerware.com
www.donoperfect.com

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