Monthly Donor Metrics Every Nonprofit Should Know

Monthly Donors: Grow Your Most Loyal Base

Committed and enthusiastic about your cause, monthly donors provide your nonprofit with a reliable source of revenue through small monthly donations that add up to a sizeable annual total.

Monthly donors are retained donors, serving as the foundation of your organization’s success. Their loyalty provides a predictable and reliable revenue stream that goes beyond the basics – finding new ways to champion your mission.

Your monthly giving program can help your organization in many ways, because it enables you to:

• Retain more donors for longer
• Raise more money
• Worry less about cash flow
• Give donors convenience they want
• Save time with automatic recurring donation processing
• Gain time to share the impact donors are making