Monthly Donor Metrics Every Nonprofit Should Know
Monthly Donors: Grow Your Most Loyal Base
Committed and enthusiastic about your cause, monthly donors provide your nonprofit with a reliable source of revenue through small monthly donations that add up to a sizeable annual total.
Monthly donors are retained donors, serving as the foundation of your organization’s success. Their loyalty provides a predictable and reliable revenue stream that goes beyond the basics – finding new ways to champion your mission.
Your monthly giving program can help your organization in many ways, because it enables you to:
- Retain more donors for longer
- Raise more money
- Worry less about cash flow
- Give donors convenience they want
- Save time with automatic recurring donation processing
- Gain time to share the impact donors are making