New Donors

emerging leader working on their computer while sitting on a yellow couch

Acquisition strategies for finding new donors

Discovering new opportunities and building new relationships

Nonprofit storytelling is what keeps us close. It’s a form of networking that quickly webs supporters together. By putting your story out there – and leveraging a mix of public records and predictive analytics – you can attract new donors who are already on the same page.

You work hard to fund change, so we make finding new donors simple for you. Tools like our brand-new fundraising AI writer and top-rated email marketing from Constant Contact come included with your DonorPerfect plan. When you pair these storytelling aids with prospect research and wealth data, finding new donors becomes a simple, streamlined process.

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Share your impact with potential donors

Source: CampaignNow

57%

57% of new donors actively seek information about the cause itself.

72%

72% of new donors actively seek information about the nonprofit, specifically.

75%

75% of regular donors seek information about the nonprofit’s impact.

Watch & Learn:

Find new donors with help from nonprofit experts and fundraising trainers

Surprising Alchemy: How Corporate Partners Can Empower New Donor Growth

Surprising Alchemy: How Corporate Partners Can Empower New Donor Growth

Learn this key strategy for getting new donors through digital marketing while simultaneously attracting your ideal corporate partners …
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Nonprofit Expert Episode 13 - How To Stay Top of Mind with Donors

Nonprofit Expert Episode 13 – How To Stay Top of Mind with Donors

DonorPerfect Ad 00:03 Welcome to Nonprofit Expert presented by DonorPerfect. Dana Snyder Host 00:09 Welcome to Nonprofit Expert presented by …
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The Reel Deal -Strategic Storytelling for Nonprofits on Instagram and IRL to Engage Ideal Donors

The Reel Deal -Strategic Storytelling for Nonprofits on Instagram and IRL to Engage Ideal Donors

Let’s develop a social media strategy that meets your ideal donors where they are, while also hitting your fundraising goals …
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Simplify your strategy with innovative tools

 Welcome your new donors with an experience that brings them joy – from the donation page to the first thank you. With help from these insightful tools, you can learn more about them as people and what they appreciate most.

DonorPerfect Fundraiser Bot

DonorPerfect Fundraiser Bot

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Dana Snyder and the Personalized Growth Plan Quiz

Your Personalized Growth Plan

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Online Forms

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Nonprofit employees looking at donor data

Data & Insights

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DonorSearch example

DonorSearch

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Constant Contact

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DP Text Mockup

DP Text

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DP Video example

DP Video

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Accelerate database growth with DonorPerfect

Lakemary Center

– Director of Marketing and Development, Lakemary Center

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Five Valleys Lake Trust

– Development Director, Five Valleys Land Trust

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Get started building your new relationships

Master multichannel communication with these tips for targeting the right prospects, creating donor personas that help you build new relationships, and leveraging data to resonate with each individual on a personal level.

Office workers walking upstairs.

5 Essential Elements for Nonprofit Growth and Sustainability

There are a lot of good organizations working to help society and one of the biggest challenges many of them …
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Multiracial business people discussing while meeting at the launch event. Businessmen and businesswomen talking at a conference event.

How to Find New Donors at Events

Events are an important part of your organization’s fundraising plan. They help spread awareness about your mission, help your team …
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Donor scanning a QR code to easily get to a donation form featured image

How to Use QR Codes to Acquire New Donors

In an increasingly digital world, nonprofits are always seeking innovative ways to engage new supporters while streamlining the donation process …
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Attract supporters with tried-and-true strategies

Get strategy help through plug-and-play templates, step-by-step guides, and in-depth examples – however you learn best!

Your Guided Growth Plan

Your Guided Growth Plan

The DonorPerfect team partnered with digital fundraising expert Dana Snyder to meet you where you are, whether you’re just beginning …
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4 Strategies to Build Multichannel Donor Relationships

4 Strategies to Build Multichannel Donor Relationships

When it comes to your nonprofit, multichannel donors are everywhere. No, really. Everywhere.They give online through your website and emails …
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The New Donor Welcome Series Email Template Kit

The New Donor Welcome Series Email Template Kit

The Fundraising Effectiveness Project reports that 55% of donors who give to your organization once won’t give again, which is …
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Frequently Asked Questions

1. What is donor acquisition?


2. How do I acquire new donors?


3. How do I calculate my donor acquisition rate?


4. What is the cost of donor acquisition vs. retention?


5. What is the average cost to acquire a new donor?


Get Your Data-Driven Donor Persona Checklist

Speaking to who your donors are as people will inspire the close connection to your organization that they crave.