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Nonprofit Terms Glossary

Technology changes quickly, as do the words we use to describe the tasks the new technology accomplishes. We put together this quick, easy online fundraising glossary to help our clients and the larger nonprofit community understand the many ideas involved in the current state of online fundraising. It is likely this glossary will change to incorporate new technologies and ideas as the industry grows and changes.

A C D E F G I J L M N O P R S T U

Administrative funds (TEF/C)

An administrative fund (sometimes called TEF/C, or u201ctrusteesu2019 endowed fu… Read More

Agency funds

An agency fund is created by a nonprofit but held and managed by a community fou… Read More

Annual giving report

The annual giving report zeroes in on the backbone of nonprofit fundraising: don… Read More

Area of interest funds

Similar to field of interest funds, area of interest funds are geographically fo… Read More

Canadian foundations

A registered Canadian charity must complete its tax return annually and submit i… Read More

Canadian nonprofit forms

In Canada, nonprofit organizations and registered charities file annual forms wi… Read More

Charitable foundations

The broadest category is the charitable foundation, which is any private or publ… Read More

Charitable solicitations

Before diving into appeals and asks, nonprofits need to understand the legal fra… Read More

Community foundations

A community foundation is a type of public foundation that pools resources from … Read More

Compliance risks and best practices

Failure to file the appropriate tax forms can negatively impact nonprofit organi… Read More

Corporate foundations

A corporate foundation is established and funded by a business, but is legally d… Read More

Discretionary funds

A discretionary fund gives nonprofit leadership u2014 often the board or executi… Read More

Donor acquisition

Acquisition is the starting point: how nonprofits bring new donors into their co… Read More

Donor conversion rates

Acquisition is only successful if prospective supporters actually convert into d… Read More

Donor journey

The donor journey is a broader concept than moves management u2014 it encompasse… Read More

Donor management

Donor management is the overarching practice of maintaining accurate records, en… Read More

Donor nurturing

Once someone makes their first gift, the relationship-building process begins. D… Read More

Donor reactivation

Even the best nonprofits lose donors over time. Reactivation strategies focus on… Read More

Donor retention

Retention refers to the percentage of donors who continue giving year after year… Read More

Excise tax

In the U.S., most private foundations are subject to a 1.39% excise tax on net i… Read More

Family foundations

A family foundation is a private foundation established by an individual or fami… Read More

Field of interest funds

A field of interest fund is restricted to a general area of charitable work, but… Read More

Financial report

A financial report is the backbone of accountability in an annual report. It dem… Read More

Form 990

The Form 990 is the standard, full-length annual information return filed by mos… Read More

Form 990-EZ

The Form 990-EZ is a shorter, simplified version of the 990. Read More

Form 990-N (e-Postcard)

The Form 990-N, also known as the u201ce-Postcard,u201d is the simplest filing o… Read More

Form 990-PF

The Form 990-PF is specifically designed for private foundations. Unlike public … Read More

Fundraising appeals

A fundraising appeal is the communication that inspires a donor to give. It can … Read More

Fundraising asks

If appeals are the broad communications, fundraising asks are the moment of dire… Read More

Fundraising report

A fundraising report complements the financial section by showing how the funds … Read More

Giving circles

A giving circle is a group of individuals who pool their resources and decide co… Read More

Giving patterns

Giving patterns refer to the behaviors and habits of donors over time. Understan… Read More

Impact report

The impact report is often the most inspiring section of the annual report. It a… Read More

Integrating appeals and asks

The key difference between appeals and asks is that one uses broad messaging for… Read More

Jeopardy investments

Private foundations must avoid jeopardy investments u2014 risky financial choice… Read More

Limited-purpose foundations

Some foundations are created with narrow missions. These limited-purpose foundat… Read More

Moves management

Moves management is the structured process of guiding donors from smaller levels… Read More

Non-permanent funds

A nonpermanent fund is established for a specific use but is not intended to exi… Read More

Nonprofit foundations

Nonprofit foundations support charitable, educational, religious, scientific, or… Read More

Nonprofit tax filing requirements (U.S.)

Every tax-exempt organization recognized under section 501(c) of the Internal Re… Read More

Operating foundations

Unlike grantmaking foundations, operating foundations run their own charitable p… Read More

Other kinds of nonprofit funds

To complete the glossary, here are several other fund types that nonprofits comm… Read More

Public foundations

A public foundation is similar to a public charity. Unlike private foundations (… Read More

Restricted funds

A restricted fund holds money that can only be used for a specific purpose, as d… Read More

Scholarship funds

Scholarship funds are established to provide financial support for education, ty… Read More

Self-dealing

The IRS prohibits self-dealing between private foundations and their insiders (t… Read More

The funding cycle

The funding cycle describes the process by which grants and charitable funds mov… Read More

Triple bottom line

The Triple Bottom Line (TBL) framework expands annual reporting to include not j… Read More

Trustees

Foundations are typically governed by a board of trustees or directors. Trustees… Read More

U.S. and Canada

For nonprofits, filing annual tax forms may not be the most inspiring part of th… Read More

Unrestricted funds

An unrestricted fund is the most flexible type of support. Donors allow the nonp… Read More

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