In my last post, I mentioned that I read a lot of blogs to stay up on all of the latest news and trends that impact my job.  Well, in addition to blogs, I also love to read business books.  (I’d share my reading list with you but LinkedIn decided to get rid of that feature.)  Many of these books have valuable advice for any type of organization, regardless of whether it is for-profit or non-profit.  One book I really learned a lot from is Leading Change by John Kotter.

The book not only makes the case for why change is so important for an organization to be successful but presents a plan for how to implement change effectively.  It probably doesn’t come as a surprise to you that change can be difficult for many people.  So, if the change process isn’t handled well, you risk ending up with no lasting improvement at all.  Even worse, you may alienate colleagues or exacerbate some of the problems you were trying to fix.

Dr. Kotter outlines an eight-step process in his book that can help anyone make the change process more effective.  The eight steps are:

  1. Establishing a Sense of Urgency
  2. Creating the Guiding Coalition
  3. Developing a Vision and Strategy
  4. Communicating the Change Vision
  5. Empowering Employees for Broad-Based Action
  6. Generating Short-Term Wins
  7. Consolidating Gains and Producing More Change
  8. Anchoring New Approaches in the Culture

I can’t really do justice to each of the steps in a short blog post but I highly recommend the book for anyone looking to make positive changes in their organization.  Whether you’re looking to raise more money, improve your ability to meet the needs of your customers or constituents, create a better place to work, or achieve any other goal that you feel will take your organization to the next level, the steps listed above will help you make a difference.

Thanks for reading,

Mike Sernoff

P.S.  After blogging in my last two posts about things I’ve read, I promise that my next post will be about what my colleagues and I are actually working on, since there are a lot of exciting things we’re doing on behalf of our customers.  Plus, I don’t want to give you (or our CEO) the impression that all I do is read all day.   😉


Mar 15 13

From → Nonprofit News

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