The Athenaeum of Philadelphia

Athenaeum Philadelphia
Athenaeum Philadelphia logo

Art Nonprofit Achieves an 80% Donor Retention Rate

The Athenaeum of Philadelphia is an independent library and museum that engages members, scholars, and the interested general public to join in the cultural and intellectual life of Philadelphia and participate in historical, literary, and educational activities.

Situated at their National Historic Landmark, the Athenaeum protects, preserves, and celebrates collections of books, manuscripts, architectural drawings, photographs, and historic objects.

Athenaeum of Philadelphia Photo
John Notman, Architect, Perspective View of Athenaeum, watercolor, 1847

Partnering with DonorPerfect

By leveraging DonorPerfect’s capabilities, the Athenaeum streamlined its donor management processes, facilitating personalized communication and targeted engagement strategies. Robust features enable the institution to track donor interactions, analyze giving patterns, and tailor outreach efforts.

Reading Room
The Reading Room at the Athenaeum of Philadelphia

Impressive donor retention

The Athenaeum boasts an impressive 80.37% donor retention rate. This exceptional achievement highlights the institution’s dedication to cultivating meaningful donor relationships, in part by using DonorPerfect fundraising software.

Philadelphia Nonprofits Photo
Interior, Athenaeum of Philadelphia

Maintaining success

Sustaining engagement involves ongoing appreciation for donors of all levels, from first-time contributors to long-standing patrons. The organization emphasizes the importance of treating every donor with warmth and gratitude, regardless of their contribution size. Supported by the efficiency and effectiveness of DonorPerfect, this inclusive approach strengthens donor relationships and enhances retention rates.

Through its dedication to donor appreciation and community engagement, the Athenaeum continues to inspire and enrich the cultural landscape of Philadelphia, ensuring its legacy for generations to come.

Photography Credits: Jim Carroll

Get A Demo

Related resources

moved management

Maximizing Major Gifts

Inspiring major donors to give isn't easy, but DonorPerfect's Moves Management module and major donor reports makes a big difference ...
Learn More
Surprising Alchemy: How Corporate Partners Can Empower New Donor Growth

Surprising Alchemy: How Corporate Partners Can Empower New Donor Growth

Learn this key strategy for getting new donors through digital marketing while simultaneously attracting your ideal corporate partners ...
Learn More
Your Guided Growth Plan

Your Guided Growth Plan

The DonorPerfect team partnered with digital fundraising expert Dana Snyder to meet you where you are, whether you’re just beginning ...
Learn More