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DonorPerfect Provides Free Upgrade Offer to Convio Common Ground Clients

Free Training, Data Conversion & guaranteed savings of at least 25% on software provide a better option than forced migration to other Blackbaud products.

Free upgrade offer for Common Ground Clients

Horsham, PA, September 24, 2012 – Blackbaud’s (BLKB) recent announcement that they will discontinue Convio’s Common Ground fundraising solution has motivated SofterWare to offer Common Ground customers the opportunity to upgrade to the top-rated DonorPerfect Fundraising Software at no cost.

SofterWare CEO Douglas Schoenberg notes, “We continue to feel that Blackbaud’s efforts to monopolize the non-profit software market is bad for our industry, and their decision to kill off another acquired product demonstrates that their priority is shareholder profits, not the best interests of their acquired customers. In contrast, SofterWare strongly believes in earning our customers through innovation, not intimidation. We want to provide Common Ground clients with a migration path that is more cost effective than having to convert to another Blackbaud product or switch to other unproven Salesforce-based solutions that require an army of consultants to adapt for their non-profit.”

Jon Biedermann, Vice President of Fundraising products, outlined the offer to Common Ground clients as follows: “There are two big impediments to changing systems — data conversion and training. Our upgrade program eliminates 100% of the cost for both and reduces the onging software license cost. Every customer of Common Ground will need to have their data reworked and migrated to be optimized for their new software – even if they switch to another product that was built on the Force.com platform. Those costs are typically thousands of dollars, but we’re offering Common Ground clients data conversion to DonorPerfect without charge.”

“The other major effort is learning the new product. Blackbaud training has historically required many days of training at their location or expensive on-site training options. Other solutions rely on consultants to provide on-site training and assistance with substantial daily fees. Again, the costs can quickly rise into the thousands of dollars. DonorPerfect is easy to learn and use. We provide on-demand webinars and cost-effective one-on-one virtual training that makes it easy to get started. Our upgrade offer to Common Ground clients includes this full new client training package, normally $495, for FREE.”

“Futhermore, we do applaud Blackbaud’s decision that they will refund the remainder of pre-paid fees for those who choose to migrate to a non-Blackbaud solution like DonorPerfect. This is great news for Common Ground clients because the last element of our Switch & Save upgrade offer is a guarantee that we will lower their annual subscription costs by at least 25%.”

Mr. Biedermann commented further that, “The vast majority of the Common Ground clients being forced to switch are small to mid-sized non-profits that were looking for a fundraising solution that was more cost-effective and easy to use than Blackbaud’s Raiser’s Edge or more robust than their eTapestry products. That makes DonorPerfect a great solution for them, because DonorPerfect has been the top rated solution in N-TEN and Idealware’s A Consumer’s Guide to Low Cost Donor Management Solutions,” with more EXCELLENT ratings than any other fundraising CRM software.

For more information and complete details on our Common Ground Switch & Save upgrade offer, please call 800-220-4111. To request more information on DonorPerfect, please visit www.donorperfect.com

About SofterWare, Inc.

SofterWare, Inc., based in Horsham, Pennsylvania is a leading provider of software to nonprofit organizations, with over 10,000 clients throughout the world. DonorPerfect, its fundraising/CRM solution, received more “Excellent” ratings than any other vendor in N-TEN and Idealware’s “A Consumers Guide to Low Cost Donor Management Solutions”. It also received the Campbell Award for “Excellent Customer Satisfaction”.

In addition to the company’s DonorPerfect fundraising software, SofterWare also offers software for managing childcare centers, public and private schools, and camps and conference centers. For more information on SofterWare and its products, please visit www.softerware.com. For more information on DonorPerfect Fundraising Software, please visit www.donorperfect.com or www.donorperfect.ca.

Media Contact.

Sam Goldenberg
215-542-4390 x233