Thanking Donors

The Impact of a “Thank You”

Donor Gratitude Continues the Giving Conversation

When a nonprofit expresses gratitude for a donation, a new step is taken to build a stronger relationship with donors. Receiving a heartfelt thank-you lets the giver know they are appreciated and have made an impact.

By reinforcing the value of the gift, the contributor feels connected to the mission. This builds a deeper bond between that donor and the organization. Engaging donors through thanking is not simply a nonprofit gift acknowledgement, it is an opportunity to open possibilities for future partnership. A well crafted thank-you is more than a note; it is an invitation to continue the giving journey.

Thank you receipt

Watch & Learn:

Deepen connections with impactful thanking strategies

Episode 5: Transforming Nonprofits: Strategic Adaptation and Growth with Leigh Anne McKelvey & David Cramer

Episode 5: Transforming Nonprofits: Strategic Adaptation and Growth with Leigh Anne McKelvey & David Cramer

Cultural transformation, donor diversification, board engagement, storytelling, and succession planning for nonprofit sustainability …
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What Is the Donor Retention Metric?

What Is the Donor Retention Metric?

What is the donor retention metric? The donor retention tile displays the percentage of donors who gave a gift in …
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How to Reflect on Past Performance to Meet Future Goals

How to Reflect on Past Performance to Meet Future Goals

Day Two of the DonorPerfect community conference. We are so glad that you were here. My name is Jonathan and …
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Thank Donors With Personalized Messages Through DonorPerfect

DonorPerfect form screenshot payment methods, paypal & venmo

Donation Forms

Send instant acknowledgements when a donor gives through online donation forms.

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Letter and Email Personalization

Merge data and gratitude by sending thank-yous straight from the donor profile.

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DP Text Mockup

DP Text

Speed up the “Thank You” process by delivering messages directly to donors’ phones.

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DP Video Mockup

DP Video

Use video messaging to get face time with givers even when being together is not possible.

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Constant Contact

Build strong bonds through personalized thank yous, automatic scheduling, and engagement tools that track the success of your stewardship efforts.

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Learn More: Best Practices for Thanking Donors

Monthly giving in a heart

5 Tips to Grow Your Monthly Giving Program

Now that you’ve started a monthly giving program, it’s time to help it grow! You’re in luck because monthly giving …
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monthly donor delighted by an email about the impact of their gift feature

4 Easy Ways to Retain Donors Who Give Monthly

Congrats! Your monthly giving program has kicked off to a great start. Donors are resonating with your mission and have …
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A young woman sits at a desk, taking notes from her laptop. An older man stands behind her, looking over her shoulder at the screen.

4 Failproof Nonprofit Executive Coaching Tips for Donor Retention

Contributed by Mallory Erickson Many new nonprofit organizations start out on the wrong foot by focusing on obtaining donations without …
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Get Step-by-Step Guides for Donor Appreciation

AI for Nonprofits: The Comprehensive Guide to Enhancing Fundraising Communications

AI for Nonprofits: The Comprehensive Guide to Enhancing Fundraising Communications

Artificial Intelligence (AI) will never be able to replace what you bring to the table. Your passion for what you …
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The New Donor Welcome Series Email Template Kit

The New Donor Welcome Series Email Template Kit

The Fundraising Effectiveness Project reports that 55% of donors who give to your organization once won’t give again, which is …
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Your Digital Donor Thank-You Kit

Your Digital Donor Thank-You Kit

As a nonprofit professional, you know the importance of a thank-you. Not only does it confirm your receipt of a …
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Frequently Asked Questions

1. Why should nonprofits thank donors?


2. How can we personalize our thank-you messages to donors?


3. What impact does thanking donors have on donor retention?


4. How should I thank donors via email?


5. Should thank-you messages be handled differently for major donors or sponsors?


6. What are some creative ways to thank donors?


Strengthen Donor Relationships with DonorPerfect

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