Creating a Data-Informed, Donor-Inspiring Fundraising Plan that Actually Works

Every strong solicitation starts long before the ask. This session shows you how to build a fundraising plan that’s clear, realistic, data-informed, and actually usable in the real world. We’ll walk through the core components of effective planning: clean data, donor lifecycle analysis, campaign gift charts, budgeting, and systems thinking, and translate them into a step-by-step approach you can adapt for any organization or campaign.