DonorPerfect’s fundraising experts and nonprofit partners regularly provide free resources, templates, tools and other great fundraising ideas and strategies that help grow the charitable sector and improve fundraising results.
Unlock potential funding by embracing stock gifting. Amid challenging fundraising outlook, tap into billions by making stock gifting accessible to all donors and nonprofits.
Last year, you and your team worked tirelessly to meet your fundraising and donor acquisition goals. As the year passes, you slowly see the progress you made trickle away as each new donor you acquired fails to respond to this years’ appeals. Fundraising can seem like a frustrating and insurmountable game when facing a high Read More »
Personalization has long been a trend in marketing and fundraising. We receive emails addressed to us by name; we receive targeted ads based on our online activity; and we expect to see content relevant to our interests and behavior. Your donors get this special treatment everywhere else, so they expect it from your organization, too. Read More »
How Much Do Donor Demographics Matter? Nonprofit organizations are businesses that rely on revenue just the same as all businesses do. While they differ from for-profit organizations in fundamental ways, there are some unmistakable similarities as well. One of these is the necessity of attracting people to your organization, whether they are consumers or donors. Read More »
Fundraisers: if you love a book where you’re the hero of the story, Tuesday Mooney Talks to Ghosts is a delightful mystery that stars a prospect researcher for a nonprofit hospital system. She has a knack for discovering personal (and often private) details about people she’s never met and credits her experience researching donors so Read More »
When I was a fundraiser for an academic medical center, some of our care providers worked with the development office to help us find good prospects for major gifts. What our team wanted were people who explicitly indicated – unprompted – to their physicians that they were interested in giving. We wanted to work with Read More »
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