Free Guides for Nonprofits & Fundraising
The 2024 Fundraising Calendar
Enjoy 12 months of free inspiration, courtesy of the fundraising experts at DonorPerfect! The 2024 Fundraising Calendar helps guide you through your fundraising year month-by-month. We’ve included practical fundraising tips, self-care activities, key dates and holidays, and a set of stickers so you can customize and organize your year depending on your unique needs.
AI for Nonprofits: The Comprehensive Guide to Enhancing Fundraising Communications
Many of today’s nonprofit employees remain stretched thin, struggling to keep up with everything that’s asked of them. Generating fundraising communications with Artificial Intelligence (AI) provides your organization with an extra set of hands – and has been proven to increase return on investment. Our free guide explores how you can use AI tools to support your mission (and beneficiaries) with abundance!
Monthly Giving Success Kit
Creating and growing a monthly giving program sets you up for success in donor retention, accurate budget projections, and total annual gifts. DonorPerfect and fundraising consultant Erica Waasdorp joined forces to create the free Monthly Giving Success Kit so you can take the first step toward building or boosting your recurring giving program with confidence.
The Year-End Fundraising Cheat Sheet
The Year-End Fundraising Cheat Sheet invites you to plan your year-end strategy around the donor engagement cycle. By thoughtfully planning and engaging with your donors in the months leading up to December, your ask won’t come as a surprise, and your supporters will be primed and ready to give generously before they even see your solicitations.
The Giving Tuesday Cheat Sheet
Start your Q4 journey today! First, break your Giving Tuesday strategy into three bite-sized pieces – goal-setting, communications, and stewardship. Then, start the year-end giving season with new relationships, new insight into your retention strategies, and new ideas to engage your community online! The Giving Tuesday Cheat Sheet makes it that simple.
Your download includes a print version and an online guide.
Crisis Fundraising Templates: A Nonprofit Guide to Emergency Communications
When your nonprofit is called upon for urgent support, it can feel overwhelming to launch an online fundraising campaign in such little time, especially when you need to reach as many potential donors as possible. First, you will need time to breathe and possibly reach out to your emergency beneficiaries, so we’ve done most of the writing to get you started.
Design Tips for Nonprofits
Jumpstart your nonprofit’s branding and visual appeal – no experience needed!
Design Tips for Nonprofits is full of free, practical, DIY design tips from the DonorPerfect team and design expert Abby Guido. With this guide, you can reap the benefits of strategic design and consistent branding, without needing experience, special software, or room in your budget to hire an agency.
DonorPerfect Insights Beginner’s Guide
DonorPerfect Insights supplies you with the information you need to relate to your donors on a deeper level – building a relationship that feeds off good feelings and improves their immediate surroundings. This positivity ripples out to recruiting other donors and increasing regular contributions.
Your Data-Driven Donor Persona Checklist
It’s time to move on from the “Dear Friend” letter. Speaking to who your donors are as people will inspire the close connection to your organization that they crave. With this checklist, you can approach your communications like a marketing professional by creating personas for your donor community.
The Digital Fundraising Makeover for Nonprofits
We’ve seen significant changes to the way donors engage. With this timely guide, you’ll learn how to “tidy up” your online donor engagement collateral, share impactful stories that highlight your mission, assemble a strong welcome series for new donors, and more.
Your Digital Donor Thank-You Kit
The COVID-19 pandemic accelerated the shift to digital fundraising. Though online communication can feel a bit impersonal, Your Digital Donor Thank-You Kit is packed with email templates, video scripts, and donor-thanking tools and best practices to help you express your utmost appreciation, even from behind a computer screen.
Your Nonprofit Crowdfunding Kit
In this quick-start guide to crowdfunding success, you and your nonprofit team will learn the ins and outs of setting up a crowdfunding campaign. Contents include crowdfunding campaign ideas, promotional templates for your campaign, and templates crowdfunders can use to solicit family and friends.
Your Virtual Auction Planner
Put on a polished virtual event and auction that maximizes your nonprofit’s revenue and keeps donors entertained. With guidance on event prep and easy-to-use tech, creative ideas to involve participants in your program, and helpful tips from experienced fundraisers, Your Virtual Auction Planner is sure to set you up for success.
A Guide to Fundraising in the New Normal
This collection of resources is designed to see your mission through COVID-19. Packed with advice from nonprofit peers and the strategies, tools, and templates to fundraise from home, your team will be equipped to connect with your donors in new ways and feel closer than ever to your community of support, even while you’re apart.
The New Donor Welcome Series Email Template Kit
Give new donors the ultimate first impression with a welcome email series that spotlights your organization’s unique community. From creative ways to share your upcoming events to a timeline that advises when to send, The New Donor Welcome Series Email Template Kit can help you set up a winning engagement strategy in no time!
How to Discover and Engage Major Donors
Find out how major donors give and how you can engage them so they choose to fund your next big endeavor in this quick and insightful guide. Uncover data that reveals the latest trends in major giving, learn the 5 markers of philanthropy that predict major giving potential, and adopt tried-and-true best practices for major donor engagement.
4 Strategies to Build Multichannel Donor Relationships
Always giving and engaging with your nonprofit, multichannel donors are interested in all the ways they can support your cause. From can’t-miss fundraising events to inspiring website content, learn what makes these valuable donors tick and how to retain them for the long run in this quick and essential read packed with stats and tips you’ll definitely want to know.
Your Donor Retention Toolkit
A common misconception is that it’s the quantity of donors that matter when really, it’s that smaller percentage of recurring donors that are your nonprofit’s most reliable source of revenue. Discover the metrics to determine your retention rate and learn from fundraising expert, Pamela Grow, what it takes to turn your one-time donors into lifetime supporters.
5 Ways Philanthropists Use Donor Advised Funds and How Fundraisers Can Benefit
While it may seem like a no-brainer, many nonprofits pass on pursuing grants from donor advised funds (DAF). 5 Ways Philanthropists Use Donor Advised Funds and How Fundraisers Can Benefit is designed to equip you with the information you need to move forward in making donor advised funds a reliable source of revenue for your mission.