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November 11, 2025 | Donor Acquisition, Donor Engagement, GivingTuesday, Volunteer Management
For many people, the global movement of GivingTuesday is about giving back in meaningful ways—not just writing a check, but sharing goods, services, skills, and creativity. Non-cash charitable donations open the door for more people to participate, making generosity accessible to everyone.
While major donors may offer complex assets like stocks or property, your Giving Tuesday campaign can inspire all supporters to give what they can—from gift cards to volunteer hours—in ways that still create a powerful impact.
Here are seven non-cash giving ideas that can help you diversify your campaign, engage more donors, and amplify your mission this Giving Tuesday.
Giving Tuesday thrives on inclusivity, community, and shared action. It’s a moment when people around the world come together to do good, and that doesn’t have to mean giving cash.
Non-cash charitable donations can:
Pro tip: Include at least one non-cash giving option in your campaign communications. This helps first-time donors and younger supporters feel welcome and included, even if they’re not giving financially.
Track every gift your supporters give—not just cash. DonorPerfect helps you manage in-kind, time, stock, and donor-advised fund (DAF) contributions alongside monetary gifts for a complete view of donor impact.

Offering multiple ways to give allows supporters at every level to participate meaningfully, whether they share their time, skills, or tangible goods that power your mission.
In-kind giving lets donors contribute physical items your organization needs. From care packages to school supplies, these gifts often have an immediate impact.
Tips for success:
Many people can’t give financially, but are eager to contribute their time or talents. Invite supporters to pledge hours or donate skills. Recruit volunteers and build relationships with them locally or in regional areas where your organization makes an impact.
Examples include:
Assigning a dollar value (e.g., “Each hour = $34 in impact”) can help donors visualize their contribution.
Pro tip: Create a Giving Tuesday “hours tracker” graphic and update it throughout the day to show how many volunteer hours your community has pledged.
For example, you can boost volunteer management by logging hours directly in DonorPerfect to recognize contributors at scale.

Gift cards offer flexibility and fast impact. Ask donors to send grocery, gas, or retail cards, or partner with local businesses for a Giving Tuesday gift card drive.
For example, a youth program might request $25 grocery store cards to fill weekend meal kits for families, a quick and impactful way for supporters to contribute.
Pro tip: A simple thank-you goes a long way. Turning even small gifts into meaningful donor moments starts with prompt, thoughtful acknowledgment.
Enhance the donor experience by automating personalized thank yous.
With DonorPerfect, you can log in-kind gifts, such as gift cards, using custom gift types and automate thank-yous, so stewardship never falls through the cracks and you can ensure every Giving Tuesday donor feels appreciated.

Invite supporters to contribute something meaningful that directly fuels your mission, not through money, but through tangible items or services that make your programs come to life. These “mission experience” gifts connect donors more personally to the people or causes they’re helping.
For example, a supporter could:
These gifts create memorable, hands-on experiences that deepen donors’ sense of connection to your work—perfect for the energy and storytelling potential of Giving Tuesday.
Encourage your supporters to host their own Giving Tuesday campaigns—not just for money, but for goods or services, too.
Supporters can:
Giving supporters tools to take initiative—even without fundraising dollars—turns your mission into a shared movement.
Pro tip: Give your supporters everything they need to share your mission. Quick, clear messaging makes it easy for them to spark action in their own networks. For example, DonorPerfect lets you create branded online forms that don’t require payment.

Giving Tuesday is an ideal time to engage corporate partners in matching efforts that go beyond monetary gifts. Many businesses are eager to contribute through in-kind support, employee volunteerism, or product matches that multiply your campaign’s reach and impact.
Common non-cash match ideas include:
These partnerships not only enhance visibility but also build long-term goodwill between your nonprofit and local businesses. Announce them early and share progress throughout the day to inspire participation from both communities.
Pro tip: Turn matching into a public challenge. Try: “For every coat donated, [Partner Name] will match it.” Simple match goals inspire engagement and build community buzz.
Show shared impact in real time. Use DonorPerfect to track corporate matches alongside individual contributions and report your full Giving Tuesday results with ease.

Not all donations come in the form of checks or cash. Some supporters prefer to give in ways that align with their financial planning, assets, or values, especially younger or tech-savvy donors.
DAFs have become a popular giving method for donors. Check out our Strategies and Best Practices for Securing Donor-Advised Funds blog, including four key ways donors leverage DAFs to maximize their philanthropic impact.
The key is to promote these options early, make the process feel secure and straightforward, and ensure your organization is ready to receive them.
Pro tip: Confidence starts with clarity. Make it easy for donors to give non-cash assets by clearly outlining what you accept and how to get started.
Increase donor trust by reducing manual processes. With DonorPerfect, you can document and report gifts like stock, DAFs, and crypto using user-defined gift types, custom fields, and acknowledgments, so your team is always prepared and your donors feel secure giving in ways that work for them.

Clear, simple instructions help your donors take action. Here’s how to build awareness and momentum:
Before Giving Tuesday:
On Giving Tuesday:
After Giving Tuesday:
Pro tip: Real-time storytelling inspires action. Show your community’s generosity in motion throughout the day with email updates, photos, reels, or livestreams.
Increase donor engagement with timely, automated outreach. Every DonorPerfect system includes Constant Contact, so you can schedule Giving Tuesday campaign emails, acknowledgments, and impact stories all in one connected platform.

Non-cash giving can be simple — if you plan ahead. Here’s what to have in place before Giving Tuesday:
Are you looking for more ways to acquire donors? From planned giving to events to donor-advised funds (DAFs), explore donor engagement ideas as part of your broader fundraising strategy with these 43 Ways to Diversify Your Nonprofit Funding Sources.

Non-cash donations are a vital part of your Giving Tuesday strategy. From donated time and goods to DAFs, stocks, or crypto, these contributions invite broader participation and create new opportunities to connect.
When you use a nonprofit CRM like DonorPerfect, you can easily track and report every gift type, giving you a clear view of donor impact while reducing manual work for your team.
Pro tip: Keep the GivingTuesday spirit going! Send a follow-up that connects your campaign momentum to your year-end campaign.
Increase donations with DonorPerfect’s GivingTuesday Cheat Sheet, packed with checklists, templates, and more. Download now >>

Ready to take the next step? Giving Tuesday is just the beginning.
With DonorPerfect, you get a real-time view of every gift—cash, volunteer time, in-kind donations, and digital assets. Set up your Giving Tuesday forms and tracking today to ensure your supporters can give in all the ways that matter most.
1. What qualifies as a non-cash charitable donation?
2. Do non-cash donations count toward Giving Tuesday totals?
3. How should nonprofits acknowledge non-cash donors?
4. Are non-cash donations tax-deductible for donors?
5. Can volunteer hours be considered charitable donations?
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